A PLF Live Event

BUILD YOUR LAUNCH LIVE

Build Your No-Fail Launch Plan Once…

Watch Your Business Grow For Years

Join Us LIVE December 3-5, 2025

RESERVE MY SEAT! (saves 76%)
BLACK FRIDAY
SAVE 76%
Regular $197
$47

A Black Friday Deal You'll Actually Use…

This is not your typical Black Friday deal.

I'm not bundling twenty-seven courses that you'll never watch.

But I do have something for you… and I am giving you an insane deal on it.

Most Black Friday deals are all about more… more courses, more tools, more information to consume.

But you don't need more information.

You don't need more tools to learn or videos to watch.

You need more ACTION. More MOMENTUM. More actual SALES.

Join me at Build Your Launch Live for 3 days of actually BUILDING your launch.

Not learning about launching…

Actually building your launch LIVE – guided by a team with over $100MM in results.

All for just $47 during Black Friday.

🔥 Save Your Spot Now Before This Deal Expires

Want more details? Keep reading… but don’t wait too long. This deal is only available until seats run out…

I’M NOT SAYING YOU FOUND THE HOLY GRAIL, BUT…

It’s the entrepreneur’s Holy Grail – a proven campaign and offer that, once built, can be rolled out and reused whenever needed.

Sales, positioning, market authority… nearly on demand. A well that practically overflows with eager clients shouting, “shut up and take my money!”

It sounds like a dream – but it’s more real than you might think.

Just look at any (and yes… I mean any) online marketer or thought leader who has had repeatable long-term success and you’ll find one thing in common.

They all have a proven launch.

(They might call it a “challenge”... or a webinar… or a masterclass… but it uses the core launch principles that we’ve been teaching the industry for literally 20 years.)

It’s a proven sequence of mental triggers, authority-building content, and desire-creating deadlines that take their audience from curious… to interested… to obsessed… to eager buyer within a few short days.

But it doesn’t stop there…

These online leaders treat their launch like an ASSET.

They don’t constantly reinvent the wheel or chase the next twenty-second trend… they build their launch once… then roll it out like clockwork for years to come.

Think about it: I’ve used my core “Launch Masterclass” format for years.

I tweak it each year, but the core blueprint remains the same.

It’s a reliable million-dollar launch every single year.

EVERY. SINGLE. YEAR.

So if you do the math, over the long term, that ONE blueprint has been worth TENS OF MILLIONS to me.

Everyone I know who’s had long-term success in business has done the same. They build their launch plan once… then use it for years and years.

Sure, the names might change, the form factor might differ slightly, there might be a new bonus or two…

But the core stays the same. They’ve found their Holy Grail – they’ve built their launch – and they’re sticking to it.

Build Your Own “Holy Grail” Launch In Just 3 Days (and save 76%)

“What Jeff Walker teaches is vital for modern marketing success. You don't need more tactics or tools; you need a smart strategy, and that's exactly what Jeff delivers.”

Marie Forleo

“It took me four years to grow my first business to $5 million. But using this launch approach, I was able to hit $5 million in sales – in a brand-new business niche – my first year.”

Eben Pagan

“This is a recipe and a blueprint for changing you and your family's financial fortune. Not only will following this formula make your success more possible, it will make it more probable. ”

Joe Polish and Dean Jackson
Jeff Walker

LET’S BUILD YOUR LAUNCH ENGINE… IN JUST 3 DAYS

Here's what makes this different from every other workshop you've considered:

You don't just learn how to launch. You actually build your launch.

You come in with an offer (or an idea). You leave with a ready-to-deploy plan.

This isn't a workshop where you take notes and hope you remember something.

If you show up and do the work, you’ll actually leave this 3-day workshop with a ready-to-go launch plan… and a defined plan for using it over and over again.

Here's How That Happens

12/3

Day 1 (Wednesday)

We work through your offer. We refine it. We nail down positioning, your ideal client, and your offer architecture. By end of day, you know exactly what you're launching and who you're launching to.

12/4

Day 2 (Thursday)

We build your content and messaging. We work through the timeline. We map out your entire launch from start to finish. You can see it. You know the steps.

12/5

Day 3 (Friday)

This is all about making the sale. We dial in your offer and your sales messaging… and you leave with clarity on how to execute your launch.

It's not theoretical. It's not me lecturing while you take notes.

It's you doing the work, with me and my coaches guiding you through the process… just like we’ve done for over 12,000 people at live PLF events just like this one.

We’ll work through your launch from the first building blocks all the way up to the advanced stuff – as well as teach you our advanced debrief process to keep making each launch more powerful than the last.

And all along, you’ll have full access to our custom-built Launchy.ai® tool to implement and build your launch assets in the background while you focus on the all-important strategies.

By Friday night, you have something you didn't have Wednesday morning: A ready-to-go launch blueprint you can actually execute.

LET’S GO! SAVE MY SEAT (just $47)

REAL PEOPLE, REAL LAUNCHES:

“Loved it! I’m ALLLL IN… in a new way. It was one of the very best weekends of my life (and I don’t say that lightly)! What I learned at PLF Live is very significant and meaningful to me. I will remember and use what I learned at PLF Live for the rest of my life!”

Julie Herron

“PLF Live was really mind-opening and life-changing. It really made me realize that the sky is not the limit, there is something beyond. ”

Ratanang Noko

“… It was so helpful that you had us do the work step by step. I feel confident in how to do it and pull it all together. Literally, the best seminar/continuing education class I have ever attended! THANK YOU! THANK YOU! THANK YOU!”

Angelique Yalda
RESERVE MY SEAT (just $47)!

WHO IS JEFF WALKER?

In a world where the minimum criteria to be a pop-up “marketing guru” on social media seems to be the ability to rent a fancy car or Airbnb for a day, Jeff Walker is a legitimate business-building icon. He started his first online business in 1996, and he’s been teaching online marketing since 2003.

In fact, his name “Jeff Walker®” has literally been registered by the U.S. government’s trademark office since 2012 for “advice in the field of business management and marketing”.

Jeff is the #1 New York Times bestselling author of the book Launch.

His Product Launch Formula® is the longest-running, continually updated training for online marketing in the world. Period. Full stop.

It’s a matter of public record that Jeff registered the ProductLaunchFormula.com domain in 2005, and Product Launch Formula® has been a registered trademark with the U.S. government since 2009.

His PLF Live® event debuted in 2010, and it’s the longest-running live training event in the online business world.

Little-known fact: Jeff has been working with and testing AI for more than 20 years. He’s literally spent thousands of hours with AI.

Jeff’s list of past clients and students reads like a who’s who of the online entrepreneurial world – including Brendon Burchard, Marie Forleo, Jason Fladlien, Jenna Kutcher, Rich Schefren, Dan Kennedy, Rachel Miller, Stu McLaren, Ray Edwards, Ryan Levesque, Kris Carr, Michael Hyatt, James Wedmore, Brian Moran, and thousands more.

In short, we’re pretty sure no living person has been training about online marketing and online business as long as Jeff Walker.

Jeff Walker

TWO FINAL QUESTIONS

So what's the investment?

The investment to join us at Build Your Launch Live is just $47 during this Black Friday promo. That’s for all 3 days – and it includes your membership to Launchy.ai for the entire event.

For that very modest investment, you're going to finally get your launch planned. And you'll walk away with the skills and knowledge to use AI to turbocharge your launch (and your business).

Now I know you might be wondering why the price is so low. After all, a lift ticket at my local ski resort can cost as much as $288 for a single day.

This is the deal: from the start, my business has been built on the success of our students. The more students who launch and get results, the more my business grows. And live events like this are the best way I know to get people launched.

Back when I hosted events like this in person, the ticket price was $1,000. But by making it virtual, we were able to make the math work so that we could offer this crazy low price.

Bottom line, these three days could be the most important days of the year for you (and maybe even the decade). And the investment is so ridiculously modest.

Seriously… what are you doing still reading this?? Click the link and join us!

SIGN ME UP (and save 76%)!